Project Overview
Particle Factor helps you turn tinny the habits of reducing plastic by achieving top scores on the team and community leader-board. The more plastic you reduce, the higher your PFN score will be every 2000 points earns you a badge and a discount on top products to help cut your plastic waste down. In addition, for every app downloaded, the app contributes to The Great Bubble Barrier to help clean the ocean.
Empathize
From my research, I learned that the main issue is a lack of understanding of how to reduce plastic waste effectively without getting overwhelmed in finding products and routines that work for the individual.
Process
- -I talked to potential users to gain insight into what would help them reduce plastic waste.
- -Did conpetive analysis on apps that help with micro actions.
- -Looked at other ciruclar econmy systems to see what procecces would work in the app.
Interview Takeaways
- -Have incentives with the cost of reusable or sustainable products.
- -Find a way to make reducing waste less intimidating.
- -Having material for reducing was to be more uplifting and easier to maintain..
Competitive Analysis
- -Users can quickly use the camera to calculate plastic reduction.
- -User Account
- -The ability to keep track of reduced plastic
- -Have the ability to list and tell your story on what worked to help you reduce plastic.
- -Have a reward system and leader board to post in the community.
Define
User Pain Points
- -Login page is confusing
- -Users are unable to finish the permit process
- -No easy online payment options
- -Trouble figuring out which permit to apply for
- -Unable to save process
- -Text has too much information
- -New users have many permit mistakes
Ideate
List of ideas gathered from user interviews and competitive analysis that would be helpful in the functionality of the app.
Wireframes
Prototype
